During 69 years of business, bakery ingredient manufacturer KELMY has gone through many evolutionary changes and continues to do so, with the launch of a new corporate logo introduced in 2019.
Established in 1953 by Antonio Miquel Sirvent, KELMY initially specialised in manufacturing and supplying superior quality products and raw materials to the bakery, confectionery and ice cream industries. Essentially a family-run corporation based in Jijona on the south east coast of Spain. KELMY retains it’s manufacturing traditions, still using centuries-old recipes handed down from generation to generation, running alongside modern manufacturing methods and technological advances.
In recent years KELMY has expanded it’s operations and now also supplies superior quality gluten free (Halal and Kosher certified) products to a constantly growing global audience, who are enjoying the delicious and unique taste that is making KELMY a bakers’ and cake decorators’ favourite!
David Cakes & Kelmy
cake, sugar & business
mixed with a special friendship
wonderful moments and new opportunities
Discovering Something Special
In 2012 David’s international teaching journey was in full swing as he was being invited to teach at many international cake decorating academies around the world. During a teaching event in taking place at Gaudir Cake Decorating Academy located in the beautiful and historical port city of Dénia located on the Mediterranean coast of eastern Spain, David was contacted by KELMY CEO who requested to participate in the David Cakes free-hand cake decorating experience, creating along side other international students also attending the event.
After meeting members of the ‘KELMY family’ in Dénia and enjoying a most successful cake decorating training event, David flew back home to prepare for his next international teaching adventure.
A few weeks later David received a telephone call from KELMY inviting both David and his technical assistant Edward to return to Spain and attend a meeting at KELMY corporate headquarters located in the beautiful mountains of Jijona – 20 km north of Alicante.
With a complimentary flight tickets from KELMY in hand, David and Edward left Liverpool to embark on a journey that would ultimately take them both on new and exciting cake decorating adventures spanning the globe, for years to come!
[FEATURED PHOTOGRAPH] David and Edward celebrate at Gaudir Cake Decorating Academy in Dénia with international students and KELMY family members – Jamie, Inés and Sara creating with KELMY Royal Icing decorating cakes using free-hand techniques for the very first time.
Formal Invitation
from KELMY CEO
Corporate HQ
Jijona Spain
Upon arrival at KELMY headquarters in Jijona Spain, David and Edward were given a grand tour of KELMY state of the art manufacturing facility, observing mass production in progress, while discovering that company still uses traditional recipes during the manufacture of bakery and cake decorating products, retaining their cultural past while embracing modern technological production methods.
New Product Challenge
creating a Royal Icing mix
KELMY asks David Cakes
to assist with product development
Upon arrival at KELMY headquarters in Jijona Spain, David and Edward were given a grand tour of KELMY state of the art manufacturing facility, observing mass production in progress, while discovering that company still uses traditional recipes during the manufacture of bakery and cake decorating products, retaining their cultural past while embracing modern technological production methods.
A Great Honour
David and Edward were most honoured to spend time in Spain assisting and researching different recipes with the KELMY scientific product development team. After offering many suggestions and ideas which were embraced by KELMY wholeheartedly, the new instant Royal Icing mix went into trial production, ready for evaluation and creative experimentation.
Upon their return to Liverpool, David and Edward received a sample shipment of the new KELMY Royal Icing mix which arrived in Liverpool for approval.
An Unforgettable Moment
David recalls…
“I opened the box and saw the slick vinyl packing containing the Royal Icing mix, I thought WOW this is already a great product!
Once I opened the bag, there it was! – such a beautiful, free flowing powder, milled so fine so no need to sieve!…
I simply emptied out some powder into a mixing bowl, added water and started up the mixer… WOW!… so smooth, so white and it tasted so natural. KELMY Royal Icing is gluten free and carries a Halal and Kosher certification.
My biggest thrill was that I was able to mix the Royal icing on a fast speed and it still piped through a No.1 piping tip without a single strand breaking. This is going to be wonderful for extreme piping, complex string work and so much more!”
Let The Piping Begin!
with global marketing
KELMY invite David and Edward
to promote KELMY around the world
In order to create a global awareness about the benefits of creating with their superior quality Royal Icing, KELMY invited David and his technical assistant Edward to join them for an ongoing adventure. With flights booked and hotel reservations made the Liverpool cake decorators travelled with KELMY to international cake shows and bakery expo events in UK, Europe, Middle East, Asia and USA.
At each show event KELMY challenge David Cakes team to design, spontaneously decorate and complete a luxurious wedding cake in front of a live captivated audience at the KELMY trade booth while showcasing with the exciting range of KELMY products available to both hobbyists and professional cake decorators alike.
While enjoying their free-hand cake decorating challenge, David and Edward piped literally thousands of metres of Royal Icing free-hand while promoting the KELMY brand and products through live demonstrations while always pushing their creative boundaries literally higher and higher!
Global Adventures
cake show scrapbook
David Cakes promotes KELMY
USA, Europe and China
Select photos and videos
Select a cake show
New Beginnings
During the last 10 years David and Edward have experienced so many amazing adventures with KELMY – attending cake shows and expos around the world while being welcomed with open arms by both national and international cake decorating organisations and their members.
David Cakes continues to work very closely with KELMY, sharing new innovative ideas, while addressing product development, promotion and marketing, plus so much more. The Spanish Liverpool business collaboration is constantly evolving discussing exciting new plans for the future which including: Kelmy live cake decorating demonstration events and teaching events in Madrid, Dubai and ‘Kelmy Down Under’ – a proposed visit to Australia to attend cake decorating conventions.
David writes…
“On behalf of myself and Edward, I would like to thank all the KELMY family for their warmth of friendship and support. We feel most honoured to be working alongside such a professional corporation, producing superior quality products that are a joy to create with and a pleasure to eat !
We feel most blessed to have experienced such incredible adventures with you and we look forward to enjoying many more great times, as we continue our creative journey together!”
[FEATURED PHOTOGRAPH]
David and Edward celebrate free-hand creativity with KELMY Managing Director Inés during a live cake decorating demonstration showcasing new superior quality KELMY cake decorating products at an international food and bakery expo in Hong Kong